Who I Am: The Marketer Who Became a Streamer

I'm Atrioc, and this store is where the jokes from my streams go on a shirt. Here's a short guide to who I am, for new viewers and old ones.

Who is Atrioc?

Atrioc is the online name of Brandon Ewing, an American streamer and YouTuber. I studied marketing at Arizona State University, graduating in 2013, and I founded the school's esports association while I was there.

What did I do before streaming?

Marketing, for real. I worked in content marketing at Twitch, where I co-hosted the weekly news show Twitch Weekly, and in December 2017 I moved to the marketing team at Nvidia, where I appeared in the launch videos for the GeForce RTX 30 series.

When did I start streaming?

I began streaming games in late 2019 and streamed regularly from the start of the pandemic, keeping my day job until I went full-time in late 2022.

Why are there running jokes about companies?

My streams are full of jokes about companies, markets and marketing, and the people in my chat love them. Wearing one is an easy way to find the other people in the room who get it.

Want to wear one of those jokes? Shop the Atrioc collection.